Research on Generative Design

Free University of Bozen Bolzano
Faculty of Design & Arts
Black, White, with green or blue eyes, short legs or curly hair: human beings, all different but referable to the same model, a great number of variations in the genetic code. If we apply this idea to art we’ll obtain the Generative Design: the opportunity to define the DNA of a project.A creative mathematics, at the borderline between order and chaos, in which strictness and structure are subverted by accidental parameters, that can make the final form indefinite(無限期的). For the first time the machine acts like the nature.Desiner is a “a priori(先驗)” figure, able to summarize the essence of his work in few lines of code, creating an infinite number of versions of each run.

The result is a digital mimesi in which things run away, fall, bounce, live! It’s astonishing to see how much strength can be held in few lines of code: anyone who holds a mouse will be involved in a primordial experience(原始經驗). Those who are used to click can now throw balls, produce waves, deviate flows, create little life forms and watch them grow. After the early amazement, a consuming curiosity takes over: everything seems alive, it moves like in the real life…

So here we are, pushing, expanding, taking our experience to the limit to find out how much what we have in front of us is real, how much it corresponds to nature.

We are involved by immediately identifiable interactions, which derive from a primordial wealth, far from the digital culture: we come into contact with the dark side of reality, its behaviour. It surprises us find it on a computer as much as it surprised us when we’ve found it as children while we were playing.In this digital mimesi designers such as John Maeda, Yugo Nakamura, Jared Tarbell, Casey Reas, Manny Tan have opened the door to a new digital art, in which the artist becomes an hybrid figure, half designer half programmer: according to Maeda, the most natural tool to create using a computer is no longer the mouse, but the programming language.Designing generatively is completely different from the traditional attitude and is not substitutive: like all the revolutions, it has begun softly , breaking the conventions, and now it is starting to make the first steps towards world, integrating more and more frequently in commercial products. Interfaces, sensitive to strength and friction, able to make an interface more natural, a console that enables us to play and move into space like in the real life. And this is just the beginning.


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